Case study
Cross-border wallet & transactional products — KSA + EU requirements
Focus: ecosystem delivery + market layers + trust patterns under constraints
- Defined end-to-end service journeys and operational touchpoints across markets.
- Turned dependencies into delivery sequencing and governance checkpoints.
- Designed trust patterns for regulated transactions and consent/controls.
Case study
Eurobank — Digital banking redesign under Greek capital controls
Focus: constraint communication + service exceptions + trust under stress
- Designed constraint messaging and exception handling where user trust was at stake.
- Built reusable patterns for transactional flows and recovery states.
- Enabled consistent delivery across segments under non-negotiable constraints.
Case study
Intesa Sanpaolo + UniCredit — Online banking redesign at scale
Focus: multi-segment service coherence + governance + transactional UX
- Unified interaction patterns across customer types to keep the service coherent.
- Introduced governance mechanisms to prevent late-stage rework and drift.
- Improved predictability and clarity of high-risk service flows.